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*The* podcast for copywriters and marketers with unruly, against-the-grain life goals. Together with Copywriter and Agency Owner, Krystle Church you’ll delve deep into everything it takes to grow a profitable, scalable + fulfilling business from the ground up. Whether you’re just starting out or are about to hit your next big milestone, Freedom Found Podcast brings you the truth on both the Trending + the Timeless business growth strategies SO YOU can live out a freedom-first, impactful life. Welcome to our community.
Episodes
Wednesday Sep 13, 2023
Wednesday Sep 13, 2023
One of the most important elements in brand growth today is appealing to the more sophisticated, modern consumer. In today’s episode, I’m breaking down the power of authenticity in business and how it can help you achieve your long-term goals. Because being genuine is the key to building trust, attracting loyal customers, and creating a truly impactful brand. Discover how to show up authentically in your marketing, connect with your ideal clients, and establish a strong brand voice. This is *the* episode you don't want to miss if you're ready to unlock the true potential of your business.
Tune in To Learn:
- The importance of authenticity in building trust and attracting new customers
- How to show up authentically in your marketing
- Creating a genuine + strong brand voice that resonates
- How to create deep, long-term client relationships
- The data that backs why authenticity is key to your success
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
Monday Sep 11, 2023
Monday Sep 11, 2023
Crafting the Perfect Call-to-Action is key to converting your leads into customers. Over the next 20 minutes join me in learning about the art of creating compelling CTAs that bridge the gap between your content and the desired action. Uncover the proven approaches to CTAs that convert like magic, with action-oriented language and increased urgency. I’m going to walk you through how we approach writing CTAs at the KC Copy Studio to make your website visitors click. Get ready to revolutionize your copywriting strategies with these 5 powerful CTA techniques.
Tune in To Learn:
- The importance of action-oriented language in CTAs
- How to increase urgency to boost conversion rates
- Tips for crafting CTAs that resonate with your audience's desires
- Strategies to make your website visitors click
- The art of creating CTAs for different stages of the buyer journey
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
Wednesday Sep 06, 2023
Wednesday Sep 06, 2023
Ever wondered how AI could skyrocket your marketing strategy - or even just become another team member to help with special projects? Then, you’re going to find this episode essential for your next steps.
Listen with me as I break down my personal journey of crafting a lead generation quiz funnel using ChatGPT. I’m sharing the exact prompts I gave, how I’d do it differently next time, the end result, and how we’re leveraging AI to get more done with a leaner team.
This isn't just another marketing tool; it's the future of audience engagement. Find out how this AI-powered approach reshaped my creation game and how it can do wonders for yours.
Tune in To Learn:
- Ways to harness ChatGPT for impactful marketing
- Steps for collaborating with AI in your creative process
- The unexpected benefits and outcomes from my project with ChatGPT
- The best ways to assign AI tasks and include it as part of your team
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
Monday Sep 04, 2023
Monday Sep 04, 2023
Feeling the weight of entrepreneurship on your shoulders? Let's explore how turning inwards can be the ultimate strategy for outward business success.
It’s time to look at the powerful synergy between self-care and your professional journey - something that has had a huge impact on my own journey through growth. As we navigate the tumultuous waters of entrepreneurship, personal wellness becomes a lighthouse, guiding us to clearer thinking, better decision-making, and unyielding resilience. Join me as I pull back the curtain and share not just the science but also firsthand experiences, illustrating the profound benefits that nurturing yourself can not only have on your quality of life, but the success of your business, too.
Tune in To Learn:
- Your link between health and business success
- How exercise is proven to boost your performance in business
- The benefits of unplugging from work
- Ways to start crafting work-life harmony for success
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
Thursday Aug 31, 2023
Thursday Aug 31, 2023
Ever feel like your business is stuck in the same revenue bracket year after year? The thing is, scaling your business is about something much deeper than just getting more clients or improving your marketing. On this episode, we're debunking the myths and diving deep into what truly separates a $200k business from a $500k one. And let me tell you, it's not what you've been led to believe.
And it starts with your underlying infrastructure. Because let's face it, without the right foundation, your growth will be limited. And who wants that? 😉
Tune in To Learn:
- The difference between hustle and scalability
- Why having a scalable business is essential for sustained growth
- The importance of internal operations, systems, and infrastructure
- How to balance passion and profitability in your business
- Practical steps to take in order to create a scalable business
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
Monday Aug 28, 2023
Monday Aug 28, 2023
Are you a copywriter looking to take your next steps toward consistent lead generation?
Look no further! In this unfiltered and raw coaching session, we dive into the world of long-term strategies, client connections, and lead generation that attracts ideal seasoned clients. Brace yourself for an episode packed with advice that led Andrea to a moment of clarity in her priorities.
Whether you're a seasoned pro or just starting out, get ready to discover the freedom that awaits as we dive into Live Coaching with Andrea Shah. Don't miss out - hit that play button and let the transformation begin!
Tune in To Learn:
- Where you can get in front of your ideal client
- If Instagram is a viable option for you
- Benefits of a 9-Grid Business Card vs. Consistently Posting
- How to infuse networking into your marketing strategy
- How to decide what lead gen platform or growth strategy is right for you
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Like this show? Write a 5-star review — even just one sentence helps us bring you more content each week.
More from Krystle:
The KC Copy Studio: http://www.krystlechurch.com
Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective
Take the Copywriter Quiz to get your Business Roadmap: https://quiz.tryinteract.com/#/6454d55ac572f70014e27eae
Say ‘Hi’ in Krystle’s DMs: http://www.instagram.com/krystle.church
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Connect with Andrea Shah: https://www.instagram.com/andreashahcopy/
Wednesday Aug 23, 2023
Wednesday Aug 23, 2023
It’s time to turn every sale into a long-lasting partnership for overall brand growth!
Join me as I uncover my favorite strategies to boost client retention and create enthusiastic referrals. In this episode, I’ll share how to reaffirm the ‘Yes’ after you sign a new client, the power of onboarding email sequences, and why white glove service is essential for the success of your project together. Get ready to learn how consistency can set you apart and how to celebrate your clients' successes.
Tune in To Learn:
- The art of onboarding new clients
- The importance of your onboarding email sequence
- The impact of white-glove service on client retention
- Why consistency is essential for long-term partnerships
- The secrets to creating enthusiastic referrals
The KC Copy Studio: http://www.krystlechurch.com
Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective
Take the Copywriter Quiz to get your Business Roadmap: https://quiz.tryinteract.com/#/6454d55ac572f70014e27eae
Say ‘Hi’ in Krystle’s DMs: http://www.instagram.com/krystle.church
Monday Aug 21, 2023
Monday Aug 21, 2023
You know those moments when you've had a great pitch but your prospects aren't 100% ready to jump in? Well, this episode reveals the art of closing the sale after a call while detailing a thoughtful technique to boost conversions post-pitch by providing prospects with the information they need to make an educated decision.
Trust me, it's all about those touchpoints that guide the conversion. Join me as I share one of my favorite strategies to boost conversions post-pitch. Get ready to close the deal and create a life filled with generosity and impact.
Tune in To Learn:
- The importance of making an informed decision for both you and your prospects.
- How to qualify leads and extend the right invitation to work together
- Why it's crucial to recommend alternative solutions if you can't fully serve a prospect
- The power of sharing *this one thing* with prospects to seal the deal
- How adopting an ethical and client-centric approach leads to success
The KC Copy Studio: http://www.krystlechurch.com
Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective
Take the Copywriter Quiz to get your Business Roadmap: https://quiz.tryinteract.com/#/6454d55ac572f70014e27eae
Say ‘Hi’ in Krystle’s DMs: http://www.instagram.com/krystle.church
Monday Aug 14, 2023
Monday Aug 14, 2023
Are you ready to level the playing field, compete with giants, and revolutionize your business? Join me in this episode as we uncover the untapped potential of AI, exploring how it can enhance your solopreneur or small-business journey. I’ve spent the past weeks on an extensive reworking of our systems, company roles, and assigned tasks - and how AI can help run a more impactful, leaner ship.
Jump into this episode and hear me share personal experiences, dismiss myths, and reveal how AI can supercharge your team.
Tune in To Learn:
- How to start unleashing the power of AI to compete with larger organizations
- The way you should think about AI as a part of your team
- Ways to leverage AI to automate tasks and improve profitability
- What AI means for small businesses today - and in the future
The KC Copy Studio: http://www.krystlechurch.com
Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective
Take the Copywriter Quiz + Uncover Your Business Blind Spots: https://krystlechurch.com/quiz
Say ‘Hi’ in Krystle’s DMs: http://www.instagram.com/krystle.church
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Get ready to revolutionize your copywriting game as we take you into the future of impactful, empathetic marketing. In this highly anticipated episode of the Freedom Found Podcast, we explore the transformative copywriting trends shaping the digital landscape in 2023 - and what’s laying the foundation for the future of marketing + copywriting in 2024 and beyond.
From the shift towards humanized copy to the rise of conversational AI, we uncover the secrets behind crafting compelling and relatable campaigns that captivate audiences and drive conversions.
Tune in To Learn:
- The key trends shaping copywriting in 2023 and beyond
- How to adapt your copywriting approach to stand out The power of conversational AI and its impact on the copywriting landscape
- The critical shift in SEO copywriting
- Strategies to stay ahead of industry trends and maintain engagement in a rapidly evolving digital landscape
The KC Copy Studio: http://www.krystlechurch.com
Freedom Found Collective Mastermind: https://krystlechurch.com/freedom-found-collective
Take the Copywriter Quiz + Uncover Your Business Blind Spots: https://krystlechurch.com/quiz
Say ‘Hi’ in Krystle’s DMs: http://www.instagram.com/krystle.church