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This isn’t another podcast telling you to niche down and raise your rates. We’re breaking down what top copywriters do differently to build brands that attract premium clients and diversified revenue—without burning out.
Hosted by Copywriter Mentor Krystle Church, who’s helped hundreds of copywriters grow their revenue with client work and launch diversified revenue streams — you’ll get the strategies and revelations other shows aren’t sharing, making you say → “I wish someone had told me this sooner!” Plus, real-time strategies copywriters are testing in the field, and an honest look at what’s actually working (and what’s not) for today’s top copywriters.
If you’re ready to get out from under that never-ending pile of client work—or you want to create and launch a digital product, template shop, or course successfully—you can stop looking because this show was made for you.
Popular Guests Include:
Amy Posner, Karina F. Daves, Nicole Culver, Prerna & Mayank of Content Bistro, Jen Szpigiel, Eman Ismail, Megan Smyth, Emma-Louise Parkes of The Ambitious Introvert, Jordan Schanda King of Easy Scaling, Rob Marsh of The Copywriter Club, Cait Scudder, Hannah Nieves, Kacia Ghetmiri, Shannon Matson of The Social Bungalow, and more.
Popular Episode Topics Include:
Marketing & Positioning for Copywriters, Finding Copywriting Clients, Pricing for Copywriters, Template Shop Launch Strategy, Scalable Offer & Digital Product Launch for Copywriters, How to Sell a Copywriting Course, Copywriting Industry Best Practices, How to Grow a Copywriting Business, Transitioning from Freelancer to Business Owner, Women in Entrepreneurship, Where to Find a Community for Copywriters, Email Marketing For Copywriters, Creating Bingeworthy Content, Personal Development for Marketers, Passive Income for Copywriters
Episodes
Wednesday Dec 20, 2023
Wednesday Dec 20, 2023
Craving a real look into someone’s business - one where they don’t just share the highlights but the wins and losses along the way?
Welcome back to the second annual ‘What We Did That Worked’ episode where I share the exact strategies we deployed as a team or decisions I made as a CEO and how it all panned out.
I’m not here to sugar-coat anything. This is an hour of KC Brand successes and learning lessons this year and my hope in sharing them is that you can grow without having to get stuck in these specific pitfalls yourself, putting you on a faster trajectory upwards.
🔑 Here are 3 key takeaways:
- Long-term vision trumps short-term profit: how our goals vs. results matched up.
- Simplify to amplify: Honing down to a lean approach and focusing on one or two major revenue streams can lead to more sustainable and impactful business growth.
- Consistency creates momentum: By doubling down on our marketing channels, especially the podcast, we've seen a substantial increase in engagement, establishing a more robust connection with our audience.
Listen to this episode for a deep dive into these strategies, and find out how a calculated blend of investments, simplification, and consistent marketing efforts can set you up for your best business year yet.
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More from Krystle:
→ Freedom Found Collective Mastermind
→ Take the Copywriter Quiz + Uncover Your Business Blind Spots
→ Get *Probably* The Best Copywriting Newsletter You’ll Ever Read
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